On the blog
Former Writings
Marketing without social media: My jaw-dropping 2023 results
Is it even possible to successfully market your business without social media in this day and age? The TLDR answer: ABSOLUTELY! And I have the results to prove it — and some tips to help you do it too!
Mimetic desire, the social media comparison trap, and why it matters for your business
What is mimetic desire and why is it so bad for business? Learn how to overcome the social media comparison trap caused by mimetic desire so you can stand out in your niche and become a thought leader, all while protecting your own mental health and peace.